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CRO Services

Turn More Visitors Into Customers Without More Traffic

Stop losing money on leaky conversion funnels. Our data-driven CRO strategies identify exactly where visitors drop off and systematically optimize every step of your customer journey to maximize revenue from your existing traffic.

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Our Capabilities

Conversion Rate Optimization Solutions

Expert solutions designed to help your business succeed. Let's discuss which services are right for your situation.

Comprehensive Website Audits

Uncover exactly why visitors aren't converting with a deep-dive audit of your website. We identify friction points, technical issues, and UX problems that are costing you customers.

  • Conversion funnel analysis
  • User journey mapping
  • Technical performance audit
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A/B Testing Programs

Stop guessing what works. Our systematic A/B testing programs use data and statistics to prove what increases conversions, then scale winning variations across your site.

  • Test hypothesis development
  • A/B and multivariate testing
  • Statistical significance analysis
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Landing Page Optimization

Transform underperforming landing pages into conversion machines. We optimize headlines, copy, design, and CTAs to dramatically increase your conversion rates.

  • Landing page audit
  • Conversion-focused copywriting
  • Visual hierarchy optimization
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Checkout & Form Optimization

Reduce cart abandonment and form drop-offs with streamlined checkout experiences. Every field removed and friction point eliminated means more completed transactions.

  • Checkout flow analysis
  • Multi-step form optimization
  • Field reduction strategies
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User Experience Research

Understand exactly how users interact with your site through qualitative research. User testing, surveys, and interviews reveal insights that data alone can't provide.

  • User testing sessions
  • Customer surveys and interviews
  • Usability testing
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Heatmap & Session Recording Analysis

See your website through your customers' eyes with heatmaps and session recordings. Discover where users click, scroll, and struggle—then fix those problem areas.

  • Heatmap implementation and analysis
  • Click tracking and analysis
  • Scroll depth mapping
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Website Personalization

Show the right message to the right visitor at the right time. Dynamic personalization increases relevance and conversions by tailoring experiences to user segments.

  • Audience segmentation
  • Dynamic content personalization
  • Behavioral targeting
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Ongoing CRO Programs & Retainers

Build a culture of continuous optimization with an ongoing CRO program. Monthly testing, analysis, and implementation drives consistent improvement over time.

  • Monthly testing roadmap
  • Continuous experiment execution
  • Performance monitoring
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Next Steps

Ready to Increase Conversions and Revenue?

Let's identify and fix the leaks in your conversion funnel. Start converting more visitors into customers without spending more on traffic.

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THICKRIM

Strategic digital agency transforming ambitious Chicagoland brands into revenue-generating market leaders.

Chicago, IL
(708) 417-5982
contact@thickrim.com

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